Stop scrolling and start strategizing! The Middle East and North Africa (MENA) isn’t just a hotbed for mobile gaming; it’s a powder keg ready to explode. With over 60% of its population under 30 and a tech-savvy demographic that’s mobile-first, the MENA region is your untapped goldmine and the fastest-growing gaming market in the world in 2023, with revenue expected to reach $7.2 billion. And here’s the kicker: According to Statista, Saudi Arabia alone is projected to be a $1.5 billion market in 2023, representing a CAGR of 7.75% from 2022. The opportunity isn’t a future trend; it’s a NOW opportunity. Dive in as we reveal how mastering localization and culturalization can skyrocket your game to MENA stardom and why Jordan is your perfect launchpad.

The Clock’s Ticking: MENA’s Gaming Surge is Your Goldmine
This is your moment. Saudi Arabia, the UAE, and Egypt are growing and booming. And Saudi Arabia is the jewel in the crown, expected to reach a staggering $1.5 billion this year, growing at a CAGR of 7.75%. Factors like high-speed internet, rising disposable income, a burgeoning esports scene, and unprecedented government support fuel this growth. Don’t just adapt; dominate. Immerse yourself in the region’s rich cultural fabric and make it an integral part of your game’s identity.

No Time to Waste: Localize to Monetize, NOW!
Localization isn’t optional; it’s your golden ticket to the MENA jackpot. And it’s not just about language. We’re talking a full-scale revamp—visuals, gameplay, cultural norms. Nail this, and you’re not just in the game but setting the rules. Imagine your game’s downloads and in-app purchases not just rising, but skyrocketing. That’s the MENA effect, and it’s happening now.

Act or Miss Out: Culturalize to Mesmerize

You’ve localized. Great. Now, culturalize to mesmerize your MENA audience. This is your chance to win their hearts and minds. Show them you get their heritage; they won’t just play your game but evangelize it. This isn’t a future strategy; it’s a present necessity. Craft characters and narratives that resonate deeply, and watch your MENA fan base multiply.

Jordan: Your Strategic Launchpad into Saudi Arabia
Here’s where Jordan comes into play. Positioned as a stable neighbor with a tech-savvy workforce, Jordan is your gateway into the Saudi Arabian market. With a strong computer science and engineering educational infrastructure, a supportive government, and a growing community of game developers, Jordan is a no-brainer for your MENA strategy.

Jordan: Your Strategic Launchpad into Saudi Arabia
Here’s where Jordan comes into play. Positioned as a stable neighbor with a tech-savvy workforce, Jordan is your gateway into the Saudi Arabian market. With a strong computer science and engineering educational infrastructure, a supportive government, and a growing community of game developers, Jordan is a no-brainer for your MENA strategy.

• Test and Launch: Use Jordan as a staging ground to test your games. With a similar culture and demographics to Saudi Arabia, it’s the perfect sandbox.
• Skilled Workforce: Tap into Jordan’s tech talent pool. With solid educational foundations, you have a ready-to-hire workforce at your fingertips.
• Government Support: Leverage Jordan’s pro-gaming policies and incentives to minimize your development and publishing costs. Don’t overlook the power of policy. Jordan isn’t just friendly to game developers; it’s rolling out the red carpet. Watch for Jordan’s upcoming Economic Modernization Vision strategy, specifically designed to boost the video gaming sector support with a full-fledged partnership to help you succeed.

Beyond the Basics: Jordan’s Extended Role
Jordan isn’t just a launchpad; it’s a long-term partner. From organizing events that showcase the Saudi Arabian market to facilitating business deals and offering training programs, Jordan is a multi-faceted ally for your MENA expansion.

Last Call: MENA is Your Goldmine—Seize It, Don’t Lose It!
This is your wake-up call. MENA isn’t a future opportunity; it’s a new goldmine. With a booming, youthful population and unprecedented government support, there’s never been a better time to dive into MENA. And with Jordan as your strategic ally, you’re not just entering a market; you’re conquering it. Don’t just think about it; do it. The MENA gaming revolution is underway, and it’s your stage to shine. Act now, lead the charge, and claim your piece of the $5 billion pie.

How Maysalward Can Fast-Track Your MENA Success
If you want to break into the MENA market, why not start with the best? Maysalward, with nearly 20 years of experience, isn’t just a mobile game studio; it’s a MENA mobile gaming institution. Founded in 2003, they’ve been navigating the complexities of the MENA gaming world since its infancy. They’ve cracked the code on localization and culturalization, and they’ve done the hard work of changing perceptions and building a market. Partnering with Maysalward isn’t just a shortcut to understanding the MENA market; it’s like having a seasoned guide to lead you through a labyrinth. Their deep-rooted understanding of the cultural, linguistic, and religious nuances can help you avoid pitfalls and seize opportunities you didn’t even know existed. In a market where the rules are still being written, Maysalward offers a playbook that’s been two decades in the making. Don’t just enter the MENA market—dominate it with Maysalward as your strategic ally.

Seize Your MENA Moment with Unmatched Confidence
The MENA gaming revolution is not on the horizon; it’s at your doorstep. Act now and turn this untapped goldmine into your empire—Maysalward’s expertise and Jordan’s strategic advantages are your keys to unlocking it.